Category Archives: Opinion

7 reasons Instagram is crushing Snapchat in the battle of the Stories function

I’m never one to shy away from owning up to a mistake, so it’s with relatively little embarrassment that I’ll admit I was wrong about Instagram Stories. Yes, they are a shameless clone of functionality that Snapchat made cool but, having given the Instagram version a proper go over the past week or so, I’ve come to a conclusion…

Instagram Stories are good…really good in fact. Continue reading 7 reasons Instagram is crushing Snapchat in the battle of the Stories function

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Live videos? Meh…some social media predictions for 2017

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Happy New Year everyone – how is 2017 treating you so far?

I had every intention of making this first post of the year a list of New Year’s resolutions – like I did 12 months ago – but, after sitting down to write them, well… Continue reading Live videos? Meh…some social media predictions for 2017

New Year’s resolutions 2016…how did I get on?

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So, here we are, the end of another year – where did the time go?

Back in January I blogged my list of New Year’s resolutions. Now, because I’m a bit of a nerd and to highlight the importance of evaluation, I wanted to report back on how I’ve done. Continue reading New Year’s resolutions 2016…how did I get on?

The new John Lewis Christmas advert is exactly what 2016 needs

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I’m not normally one of those people who gets excited about the John Lewis Christmas advert – to be honest, I’ve thought all of the previous ones were overly sentimental boring pieces of contrived crap, floating along with an equally awful soundtrack. However, that’s not the case for this year’s effort.

 In fact, I would go as far as saying that this year’s John Lewis ad is nigh-on perfect fodder for 2016. Continue reading The new John Lewis Christmas advert is exactly what 2016 needs

We’re all at it – why there’s no need to make campus porn your dirty little secret

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Hello, my name’s Dave and, like many of you reading this, I’m a campus pornaholic.

How’s that for an awkward opening sentence? Continue reading We’re all at it – why there’s no need to make campus porn your dirty little secret

And now, the moment we’ve all been waiting for…LinkedIn is updating University Pages!

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Calling higher education social media managers – bookmark this Thursday, 15 September, right now! Why? Because something wonderful is coming, something we’ve wanted for ages…LinkedIn is finally merging University and Company Pages! Continue reading And now, the moment we’ve all been waiting for…LinkedIn is updating University Pages!

Just for fun: Comparing Facebook, Twitter, Instagram and LinkedIn’s algorithms to celebrities

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I’ve said this already in a previous post, when we look back at the defining characteristics of the social media landscape in 2016 the word ‘algorithm’ is highly likely to feature. Continue reading Just for fun: Comparing Facebook, Twitter, Instagram and LinkedIn’s algorithms to celebrities

Goodbye to all .@ – why I really like the sound of Twitter’s proposed changes

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2016 is going to be remembered for plenty of things. So far it’s been the year that has proved the mortality of celebrities, a vintage year in the world of heavy rock music and, in social media spheres, a year of changes. Continue reading Goodbye to all .@ – why I really like the sound of Twitter’s proposed changes